Author Archive: David Intrator

David Intrator is a creative and strategic consultant with over 25 years experience both in the U.S. and abroad. As an award-winning writer and filmmaker, he offers practical, real-world insights into the challenges facing any organization that wishes to be more creative in its thinking and its actions. He is based in New York City and was educated at Harvard University.

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Brainstorming via Texting?
By April 28, 2010 Read More →

Brainstorming via Texting?

It’s easy to feel inhibited when brainstorming in groups.  What if your idea is considered stupid?  What if, at the moment, you have no ideas to offer? So it’s important to create an oasis of trust when brainstorming in public. This is no easy feat, but it can be achieved by working in small teams. […]

Speed and The Creative Process
By April 26, 2010 Read More →

Speed and The Creative Process

Early in the creative process, when we often don’t know exactly where to start, it’s best to work fast. By simply barreling ahead, you’ll move through whatever might be blocking you. At the same time you’ll be generating a great deal of material. Much of it won’t be useful until later on when you edit […]

Posted in: Articles, creativity
Your First Follower Is The Key To Effective Leadership
By April 13, 2010 Read More →

Your First Follower Is The Key To Effective Leadership

The first follower: it’s the most under-appreciated component of effective leadership. Check out this brilliant presentation given in February at TED in 2013 which proves the point. Derek Sivers shows that when thinking about social movements, we often assume that it’s the leader who is most important. In fact, it’s the first follower who deserves our attention. What we […]

Posted in: Articles, Leadership
Can creativity be measured?
By April 8, 2010 Read More →

Can creativity be measured?

An interesting question is whether or not creativity can be measured.  Are there metrics by which we can assess our creative output? The answer depends on whether our creative product is already out there in the market, or whether it’s still in development. If it’s out there in the world, the answer is pretty straightforward. […]

Posted in: Articles, creativity
Are your best ideas the ones that stink?
By April 3, 2010 Read More →

Are your best ideas the ones that stink?

This April Fool’s gag about Kodak’s new “aromatography” almost had me there for a minute. Because despite how outrageous the idea, it’s actually kind of plausible.  Why not have photos that emit an aroma? Or if not an aroma, perhaps a sound?  Or music? Or a story? It’s this kind of thinking–imagining the dumbest, most ridiculous, most obnoxious ideas–that […]

Posted in: Articles, creativity
Is imitation the highest form of profitability?
By April 2, 2010 Read More →

Is imitation the highest form of profitability?

We often think that creative problem-solving must result in something entirely new. That it’s all about game changers, disruptions and paradigm shifts. A recent study in the Harvard Business Review begs to differ. Imitation, it argues, “can actually be more important to business growth than innovation.” But there might be an even more surefire route […]

Posted in: Articles, creativity