On Creativity

Laying The Ground For Creative Inspiration

Laying The Ground For Creative Inspiration

One of the persistent misunderstandings about creative inspiration is that it is a passive experience. We wait for inspiration to strike, so goes the myth, and when it does we go about furiously documenting it in our novel, painting or whatever it is we’re hoping to create. The fact of the matter is that creative […]

By March 29, 2016 Read More →
Are you dumb enough to be creative?

Are you dumb enough to be creative?

In my seminars and workshops on creative problem solving, I spend a lot of time emphasizing the value of being an idiot. Because in the all-important opening phase of the creative process, which I call “making a mess,” stupidity is your greatest asset. This is not the time for clarity, precision or cleverness. Rather it’s the time […]

By December 7, 2015 Read More →

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On Storytelling

Communication Skills Are Key To 21st Century Success

Communication Skills Are Key To 21st Century Success

Communication skills are crucial to your success in our new digital world. For one, we’re collaborating more than ever. Ideas, information and feelings need to be accurately exchanged. Moreover, we’re all broadcasters now. Each of a us a brand, telling our story. And we’ve got a dizzying number of platforms through which to communicate. On top of that, […]

By April 1, 2016 Read More →
What is a story?

What is a story?

There’s a lot of talk about storytelling these days, especially when it comes to brands. Brand storytelling, we’re told, is one of the key challenges and opportunities for marketers.

By September 26, 2012 Read More →